DIRECTV Commercial for Sports-Forward Venues and Offices
The only DIRECTV tier licensed for public viewing — built for bars, restaurants, offices, medical waiting rooms, and any venue where non-paying guests can see the screens. Axis designs, installs, and services the entire system.
TV Solutions That Keep Venues Full
Public Viewing Licensed
Commercial tier covers the legal requirement for any public or semi-public venue. Residential service in a bar is a lawsuit waiting to happen.
Every Sports Package
NFL Sunday Ticket Commercial, MLB Extra Innings, NBA League Pass, UFC pay-per-views, and every major regional sports network. The packages residential can't touch.
Multi-Zone Control
Different games on different screens, simultaneously, managed from a single touchscreen. No remotes to lose, no walking back to the rack.
Dayparted Programming
Business news in the morning, sports through primetime, muted entertainment late. Schedule-driven channel maps that shift automatically.
Game-Day Support
SLA-backed technical support so when the big game is on and something glitches, a real human picks up. No ticket queues on Sunday afternoon.
SBCA & CEDIA Certified
Installers with the certifications that signal "this isn't a guy with a ladder and a drill." Clean cable work, labeled terminations, documentation at handoff.
Modern Commercial TV Systems That Drive Traffic
Every Major Sports Package
Commercial licensing unlocks NFL Sunday Ticket, MLB Extra Innings, NBA League Pass, NHL Center Ice, UFC PPVs, and regional sports networks.
Independent Zone Control
Each TV or zone gets its own channel. Main wall, bar, patio, and private rooms all show different content — simultaneously.
Touchscreen Switching
Bar staff switches games from a Media Tune Multi-Switcher touchscreen. No remotes, no walking to the rack, no asking the manager.
Dayparted Lineups
Morning business news, afternoon sports, late-night entertainment — channel maps shift on schedule without anyone touching a TV.
Branded Info Channels
Your own channel for menus, specials, event schedules, and venue messaging — using the same distribution hardware as your sports feeds.
Central Management
Add a channel, drop a channel, swap a zone lineup — all from one dashboard. No truck rolls, no downtime during business hours.
COM3000 IPTV Distribution
The COM3000 converts satellite feeds to IPTV and pushes channels over your existing network or coax to every screen in the venue. Commercial-grade hardware built to run 24/7, with scheduled channel maps, zone-by-zone lineups, and browser-based management. No per-TV receivers, no manual channel changes, no locked closets behind the bar.
MediaTune Multi-Switcher
The MediaTune Multi-Switcher is what turns a COM3000 into a real sports-bar engine. Staff control channel switching from a touchscreen at the bar — Sunday NFL on the main wall, March Madness in the back, golf on the patio, all simultaneously. Each zone gets independent control, and the touch UI is simple enough that training a new bartender takes five minutes.
DIRECTV Commercial Contract & Sports Packages
The contract side of Commercial is where the real value lives — public viewing rights, access to every sports package residential can't run, and quarterly incentives that can include free hardware, waived months, and channel upgrades on long-term deals. We structure every agreement to capture maximum current-quarter value.
Bars & Restaurants
Every Game, Every Screen
DIRECTV Commercial unlocks NFL Sunday Ticket, MLB Extra Innings, NBA League Pass, and the UFC pay-per-view calendar — the packages residential service will not run. Paired with a Media Tune Multi-Switcher, your bar staff switches games from a touchscreen so Sunday NFL on the main wall, March Madness at the bar, and golf on the patio run simultaneously without conflicts.
Offices & Corporate Lobbies
News, Weather, and Brand Channels on Repeat
Corporate offices, executive floors, and visitor lobbies get a curated channel lineup — business news, market tickers, weather, and your own branded information channel. Content managed from a single dashboard; no remotes to lose, no receivers to swap.
Waiting Rooms & Medical Lobbies
Calm Environments, Consistent Programming
Medical offices, dental practices, auto service lobbies, and salon waiting areas benefit from a low-anxiety channel mix — HGTV, Food Network, family-friendly news, and muted sports. Commercial licensing covers your public-viewing obligations; captions default on.
IPTV & Coax Distribution
Flexible Delivery Over Any Infrastructure
The COM3000 converts satellite signals to IPTV, delivering channels over your existing network or coaxial infrastructure. Browser-based management for channel lineups, zone maps, and content updates — without touching individual receivers.
Quarterly Commercial Promotions
Current Incentives for New Contracts
DIRECTV rotates commercial incentives every quarter — free hardware, waived months, channel upgrades, and promotional pricing on long-term contracts. We stay current on every available program and structure each deal to capture maximum value.
Pricing reflects current DIRECTV commercial promotional offers. Final pricing depends on contract term, channel tier, and venue type. Contact Axis for a quote tailored to your venue.
The Leader in Sports for Businesses
DIRECTV for Business delivers the most complete sports lineup of any commercial provider — every major league, exclusive packages, and premium streaming partners your guests already follow.
Channel and streaming partner availability varies by package, contract tier, and venue type. Your Axis site survey includes a sports-content walkthrough tailored to your audience.
Commercial TV Solutions That Put Heads in Seats
With Axis and DIRECTV Commercial, you're not just offering background TV — you're running the venue that locals pick for the game. Sports-forward packaging, multi-zone control, dayparted programming, and commercial-grade support mean your staff never has to troubleshoot at kickoff and your guests never have to ask if you're showing the game. Clean install, clean cabling, clean runway for the next quarter's incentive stack.
Commercial programming built for venues
Channel availability varies by contract tier and property type. Your Axis site survey includes a full lineup walkthrough.
Zero-Latency Sports at Kalea Bay Tiki Bar
“Axis mounted every TV, pulled every cable, and tuned every zone before our opening weekend. Guests get the game at the bar, the patio, and the pool without a second of lag.”
Kalea Bay Tiki Bar
Naples, FL
Read the full case study →Frequently Asked Questions
Public viewing is only legal on a commercially licensed tier. Residential DIRECTV in a bar or restaurant violates the terms of service and leaves you exposed to fines from leagues and the provider. Commercial pricing covers public viewing rights plus unlocks sports packages residential can't run.
Yes. The COM3000 pushes channels over the building's existing network, so each tenant, floor, or lobby can receive a customized lineup from the same headend. Common areas and executive suites can share a property-wide contract.
Any venue with non-paying guests viewing the screens qualifies as public viewing. Medical, dental, veterinary, and salon waiting rooms all fall under commercial licensing.
Yes. A COM3000 paired with a Media Tune Multi-Switcher gives you independent channel control per zone, so the main wall can show Sunday NFL while the bar runs March Madness and the patio plays golf — all simultaneously, managed from a touchscreen at the bar.
NFL Sunday Ticket Commercial is the headline package, but Commercial licensing also unlocks MLB Extra Innings, NBA League Pass, NHL Center Ice, UFC pay-per-views, and the major regional sports networks (Bally Sports, YES Network, MSG, NBC Sports). Residential DIRECTV can't legally run most of these in a public venue.
Yes. Full turnkey: site survey, system design, wiring and cable pulls, rack build, TV mounting, channel programming, zone configuration, and staff training. One crew, one contract, one invoice.
The COM3000 runs over IP (CAT6 or fiber) or legacy coax, so we can use your existing plant in most bars, restaurants, and offices. If coax needs amplification or re-termination, we handle it during the install.
Yes. Channel maps can be scheduled to shift automatically by time of day — business news during breakfast, sports afternoon through primetime, muted entertainment late-night. All controlled from one dashboard.
DIRECTV rotates commercial incentives every quarter — free hardware, waived months, channel upgrades, and promotional pricing on long-term contracts. We stay current on every available program and structure each deal to capture maximum value.
DIRECTV provides the service, hardware, and programming contract. Axis surveys the property, designs the distribution, pulls the cabling, commissions the equipment, programs channel maps, trains your staff, and provides SLA-backed support. You have one number to call — ours.
Yes. Channel lineups are managed centrally — adding a new sports package at playoff time, dropping a rarely-watched channel, or swapping in seasonal programming is a dashboard change, not a truck roll.
A straightforward install at a mid-sized bar or restaurant runs about 5-10 business days from signed contract to first game. Larger properties or new construction integrations take longer; we give you a firm timeline during the site survey.
Plan Your DIRECTV Commercial Rollout
Tell us about your property, your existing wiring, and your goals. We'll design a DIRECTV system that fits your industry and captures the current promotional value.
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